Connected tech heralds new era of preventive health

The coronavirus pandemic has highlighted the value of preventive health in our day-to-day lives, and fast-tracked the digitisation of our daily routines. These two trends are now rapidly converging as daily healthtech goes mainstream.

Connected devices related to health and wellbeing are making preventive health at home easier than ever, and in doing so, disrupting the health and beauty industry. From watches and bracelets that monitor your sleep, scales that record your history of weight change, and even connected pillboxes and mirrors, consumers have never been so empowered to take their health into their own hands.

In October 2021, Ipsos conducted a survey of French adults for Baracoda. The resulting study, ‘Healthtech hits home: Making preventive health a daily habit’, presents a comprehensive global analysis of health tech today, exploring attitudes, uptake, behaviours and strategies that can help you create connections – in more ways than one.

About Baracoda

Established on three continents, Baracoda is a leader in Daily Healthtech. They infuse connected tech into the everyday routine — leveraging AI, data analysis, machine learning, app development, gamification and more. Baracoda launches products and scale business alongside global market leaders, relying on a unique B2B2C business model. Their CES-awarded innovation model is driven by quantitative indexes, developed in-house to recognize daily habits that improve health and wellness.